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1. Data Protection at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data includes all data with which you can be personally identified. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.

Data Collection on This Website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. The operator’s contact details can be found in the section “Note on the Responsible Party” in this privacy policy.

How do we collect your data?

Your data is collected, on the one hand, when you provide it to us. This can include data you enter in a contact form.

Other data is automatically collected or collected with your consent when you visit the website through our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the submitted data is also processed for contract offers, orders, or other inquiries.

What rights do you have regarding your data?

You have the right to obtain information free of charge at any time about the origin, recipient, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent for data processing, you can revoke this consent at any time for the future. Additionally, you have the right to request the restriction of processing your personal data under certain circumstances. Furthermore, you have the right to file a complaint with the competent supervisory authority.

You can contact us at any time regarding these and other questions about data protection.

Analytics Tools and Third-Party Tools

When you visit this website, your surfing behavior may be statistically evaluated. This is mainly done using so-called analysis programs.

Detailed information on these analysis programs can be found in the following privacy policy.

2. Hosting

We host the contents of our website with the following provider:

Strato

The provider is Strato AG, Otto-Ostrowski-Straße 7, 10249 Berlin (hereinafter referred to as “Strato”). When you visit our website, Strato collects various log files, including your IP addresses.

For more information, please refer to Strato’s privacy policy: https://www.strato.de/datenschutz/.

The use of Strato is based on Art. 6 Para. 1 lit. f of the GDPR.

We have a legitimate interest in ensuring the most reliable presentation of our website. If consent has been requested, the processing is carried out exclusively based on Art. 6 Para. 1 lit. a of the GDPR and Section 25 Para. 1 of the TDDG, as far as the consent includes the storage of cookies or access to user device information (e.g., device fingerprinting) under the TDDG. The consent can be revoked at any time.

Order Processing Agreement

We have concluded an order processing agreement (AVV) for the use of the above-mentioned service. This is a data protection-compliant contract required by law, ensuring that the service processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

3. General Information and Mandatory Notices

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data includes data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

We point out that data transmission on the Internet (e.g., during communication via email) can have security gaps. Complete protection of the data from third-party access is not possible.

Note on the Responsible Party

The responsible party for data processing on this website is:

The responsible party is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Retention period
Unless a specific retention period is stated in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless there are other legally permissible reasons for retaining your personal data (e.g., tax or commercial retention periods); in such cases, the data will be deleted once these reasons no longer apply.

General information on the legal basis for data processing on this website
If you have consented to the processing of your personal data, we process it based on Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR if special categories of data under Art. 9(1) GDPR are processed. In the case of explicit consent for transferring personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or access to information on your device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) TTDPA. Consent may be revoked at any time. If your data is required to fulfill a contract or to carry out pre-contractual measures, we process your data based on Art. 6(1)(b) GDPR. Furthermore, we process your data if it is necessary to fulfill a legal obligation based on Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interest under Art. 6(1)(f) GDPR. Information about the applicable legal basis in each individual case is provided in the following sections of this privacy policy.

Recipients of personal data
In the course of our business activities, we work with various external parties. This may involve the transfer of personal data to these parties. We only share personal data when it is necessary for contract fulfillment, when we are legally obligated to do so (e.g., sharing data with tax authorities), when we have a legitimate interest under Art. 6(1)(f) GDPR, or when another legal basis permits the data transfer. When using processors, we only share personal data with valid processing agreements. In cases of joint processing, a joint processing agreement is concluded.

Revocation of your consent to data processing
Many data processing operations are only possible with your explicit consent. You can revoke consent you have already given at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)
IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO THE PROCESSING OF YOUR PERSONAL DATA, INCLUDING PROFILING BASED ON THESE PROVISIONS. THE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS FOR THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).
IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA FOR SUCH MARKETING, INCLUDING PROFILING TO THE EXTENT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION UNDER ART. 21(2) GDPR).

Right to file complaints with regulatory authorities
In the event of GDPR violations, data subjects have the right to lodge a complaint with a supervisory authority, particularly in the member state of their habitual residence, place of work, or the place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to data portability
You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of data to another controller, this will only take place to the extent that it is technically feasible.

Access, rectification, and deletion
Within the framework of applicable legal provisions, you have the right to free information at any time about your stored personal data, its origin, recipients, and the purpose of data processing, as well as a right to rectification or deletion of this data. For this purpose, as well as for further questions about personal data, you can contact us at any time.

Right to restrict processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restrict processing applies in the following cases:

If you contest the accuracy of your personal data stored with us, we usually need time to verify this. During the verification period, you have the right to request the restriction of processing of your personal data.
If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
If we no longer need your personal data, but you need it for the exercise, defense, or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
If you have lodged an objection under Art. 21(1) GDPR, a balancing of your and our interests must take place. As long as it is not clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – apart from their storage – may only be processed with your consent or for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the European Union or a member state.

SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the browser’s address bar changing from “http://” to “https://” and the lock icon in your browser bar.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Objection to advertising emails
The use of contact data published as part of the imprint obligation for sending unsolicited advertising and informational materials is hereby rejected. The operators of the website expressly reserve the right to take legal action in the event of unsolicited advertising information, such as spam emails.

4. Data Collection on This Website

Customer Account

When creating a customer account, we collect your personal data as provided during the registration process. The data processing aims to enhance your shopping experience and simplify the order process. The processing is based on Article 6(1)(a) GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of processing carried out prior to the withdrawal. Your customer account will then be deleted.

Collection, Processing, and Transfer of Personal Data for Orders

When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to handle your inquiries. Providing the data is required to conclude the contract. Failure to provide the data means no contract can be concluded. The processing is based on Article 6(1)(b) GDPR and is necessary for the performance of a contract with you.

Your data will be shared with selected shipping companies, dropshipping providers, payment service providers, order processing service providers, and IT service providers. In all cases, we strictly adhere to legal requirements, and data transfer is limited to the minimum necessary.

Cookies

Our website uses “cookies.” Cookies are small data packets that do not harm your device. They are stored temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted after your visit. Persistent cookies remain stored on your device until you delete them or your web browser automatically removes them.

Cookies may be first-party (set by us) or third-party cookies (set by external providers, e.g., for payment services).

Cookies serve various purposes. Many cookies are technically essential, as certain website functions would not work without them (e.g., shopping cart or video display). Other cookies may be used to analyze user behavior or for advertising purposes.

Essential cookies (e.g., for communication processes or providing requested features like the shopping cart) are stored based on Article 6(1)(f) GDPR unless another legal basis is stated. The website operator has a legitimate interest in storing essential cookies to ensure a technically error-free and optimized service. If consent for cookies or similar recognition technologies is requested, processing occurs exclusively based on your consent (Article 6(1)(a) GDPR and § 25(1) TDDDG); consent can be withdrawn at any time.

You can configure your browser to inform you about cookie settings, allow cookies only in specific cases, block cookies entirely, or delete cookies automatically when closing the browser. Disabling cookies may limit this website’s functionality.

Details on the cookies and services used on this website can be found in this privacy policy.

Server Log Files

The provider of these pages automatically collects and stores information in server log files that your browser automatically transmits to us. These include:

Browser type and version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of the server request
IP address

This data is not merged with other data sources.

The collection of this data is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in ensuring the technically error-free presentation and optimization of the website, which requires the collection of server log files.

Contact Form

If you send us inquiries via the contact form, the details you provide, including your contact information, are stored by us for the purpose of processing your inquiry and for follow-up questions. We do not share this data without your consent.

The processing of this data is based on Article 6(1)(b) GDPR if your inquiry is related to the performance of a contract or pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries (Article 6(1)(f) GDPR) or your consent (Article 6(1)(a) GDPR), if requested. Consent can be withdrawn at any time.

The data you provide in the contact form will remain with us until you request its deletion, withdraw your consent, or the purpose for storage ceases (e.g., after the inquiry is resolved). Mandatory legal provisions, especially retention periods, remain unaffected.

Comment and Review Function on This Website

For the comment and review feature on this site, information such as your comment, the timestamp of its creation, your email address, and, if not posted anonymously, the username you selected, will be stored.

Storage Duration of Comments

Comments and associated data are stored and remain on this website until the commented content is deleted entirely or the comments must be deleted for legal reasons (e.g., offensive comments).

Legal Basis

The storage of comments is based on your consent (Article 6(1)(a) GDPR). You can withdraw your consent at any time by notifying us via email. The lawfulness of the data processing already carried out remains unaffected by the withdrawal.

5. Social Media

Facebook

This website incorporates elements of the social network Facebook, provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

An overview of the Facebook social media plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=en_US.

When the social media element is active, a direct connection is established between your device and the Facebook server. This allows Facebook to receive information that you have visited this website using your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link this website’s content to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We, as the website provider, have no knowledge of the content of the transmitted data or how Facebook uses it. For more information, please see Facebook’s Privacy Policy: https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and § 25(1) of the TTDSG. You can revoke your consent at any time.

To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook, both we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited to the collection and transmission of the data to Facebook. Any further processing by Facebook is not part of the joint responsibility. The obligations incumbent upon us have been documented in an agreement on joint processing. The wording of this agreement can be found here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using Facebook tools and for securely integrating the tools on our website. Facebook is responsible for the data security of its products. You can assert your rights (e.g., access requests) regarding data processed by Facebook directly with Facebook. If you assert your rights with us, we are obligated to forward them to Facebook.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://www.facebook.com/help/566994660333381,
https://www.facebook.com/policy.php.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA to ensure compliance with European data protection standards for data processing in the USA. Any company certified under the DPF is committed to adhering to these standards. For more information, please visit: https://www.dataprivacyframework.gov/participant/4452.

X (formerly Twitter)

This website includes functions of the service X (formerly Twitter). These functions are provided by the parent company X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. For data processing of individuals outside the USA, the responsible entity is Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.

When the social media element is active, a direct connection is established between your device and the X server. X (formerly Twitter) receives information about your visit to this website. By using X (formerly Twitter) and the “Retweet” or “Repost” function, the websites you visit are linked to your X account and made visible to other users. We, as the website provider, have no knowledge of the content of the transmitted data or how X uses it. For more information, please refer to the Privacy Policy of X: https://x.com/en/privacy.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and § 25(1) of the TTDSG. You can revoke your consent at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://gdpr.x.com/en/controller-to-controller-transfers.html.

You can change your privacy settings on X (formerly Twitter) in your account settings: https://x.com/settings/account.

The company is certified under the “EU-US Data Privacy Framework” (DPF). For more information about this certification, visit: https://www.dataprivacyframework.gov/participant/2710.

Instagram

This website incorporates functions of the service Instagram, provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram receives information about your visit to this website.

If you are logged into your Instagram account, clicking the Instagram button allows you to link the contents of this website to your Instagram profile. Instagram can then associate your visit to this website with your user account. We, as the website provider, have no knowledge of the content of the transmitted data or how Instagram uses it.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and § 25(1) of the TTDSG. You can revoke your consent at any time.

To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, both we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited to the collection and transmission of the data to Facebook or Instagram. Any further processing by Facebook or Instagram is not part of the joint responsibility. The obligations incumbent upon us have been documented in an agreement on joint processing. The wording of this agreement can be found here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information and securely integrating the tools on our website. Facebook is responsible for the data security of its products. You can assert your rights directly with Facebook. If you assert your rights with us, we are obligated to forward them to Facebook.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://privacycenter.instagram.com/policy/,
https://de-de.facebook.com/help/566994660333381.

The company is certified under the “EU-US Data Privacy Framework” (DPF). For more information about this certification, visit: https://www.dataprivacyframework.gov/participant/4452.

6. Analytics Tools and Advertising

WP Statistics

This website uses the analytics tool WP Statistics to statistically evaluate visitor access. The provider is Veronalabs, Tatari 64, 10134, Tallinn, Estonia (https://veronalabs.com).

With WP Statistics, we can analyze the usage of our website. WP Statistics collects log files (including IP address, referrer, browser used, user’s origin, and search engine used) and actions performed by website visitors (such as clicks and views).

The data collected with WP Statistics is stored exclusively on our own server.

The use of this analytics tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized analysis of user behavior in order to optimize both our website and our advertising. If consent has been requested, processing is based solely on Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by TDDDG. Consent can be revoked at any time.

IP Anonymization

We use WP Statistics with anonymized IP addresses. This means that your IP address is shortened so that it can no longer be directly linked to you.

Use of Google Analytics

We use the web analytics service Google Analytics on our website, provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you are residing in the European Economic Area or Switzerland, the responsible entity for your data is Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). Google Ireland Limited is the affiliated company responsible for processing your data and ensuring compliance with applicable data protection laws.

The data processing serves the purpose of analyzing this website and its visitors for marketing and advertising purposes. Google, on behalf of the website operator, will use the collected information to evaluate your use of the website, compile reports on website activity, and provide additional services related to website and internet usage.

Data that may be collected includes:

IP address
Date and time of page access
Click path
Information about the browser and device used
Pages visited
Referrer URL (the website from which you accessed our site)
Location data
Purchase activity

The IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data.

Google Analytics uses technologies such as cookies, browser storage, and tracking pixels to analyze website usage. The information generated about your use of this website is typically transmitted to a Google server in the USA and stored there. However, IP anonymization is activated on this website, meaning that Google shortens your IP address within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission. Only in exceptional cases is the full IP address sent to a Google server in the USA and shortened there.

Google is certified under the EU-US Privacy Shield framework, ensuring compliance with European data protection regulations.

Data processing, including the setting of cookies, is carried out based on Art. 6(1)(f) GDPR due to our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object at any time to the processing of your personal data based on Art. 6(1)(f) GDPR for reasons arising from your particular situation.

You can prevent the collection and processing of your data by Google Analytics by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent future data collection when visiting this website. You must perform the opt-out on all systems and devices used for it to be effective. If you delete your opt-out cookie, data collection requests will be sent to Google again. Click here to set the opt-out cookie: Disable Google Analytics.

For more details on terms of use and data privacy, visit:

Use of the Facebook Pixel

We use the remarketing feature “Custom Audiences” of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”) on our website. This application is used to target visitors of the website with interest-based advertising on the Facebook social network. For this purpose, Facebook’s remarketing tag has been implemented on the website. When you visit the site, a direct connection to Facebook’s servers is established through this tag. This transmits to the Facebook servers which of our pages you have visited. Facebook associates this information with your personal Facebook account. When you visit Facebook, personalized, interest-based Facebook ads will then be displayed to you. Your data may be transferred to the USA. Facebook is certified under the US-EU Privacy Shield agreement and is committed to adhering to European data protection regulations. The data processing, particularly the setting of cookies, is based on Art. 6 Para. 1 lit. f GDPR, which serves our legitimate interest in targeting website visitors with interest-based advertising. You have the right to object at any time to this processing of your personal data based on Art. 6 Para. 1 lit. f GDPR, for reasons related to your particular situation. You can deactivate the “Custom Audiences” remarketing feature here. For more information on data collection and use by Facebook, as well as your rights and privacy protection options, please visit Facebook’s privacy policy at https://www.facebook.com/about/privacy/.

Use of Google Ads Conversion Tracking

We use the online advertising program “Google Ads” on our website, including Conversion Tracking (visitor action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If your usual residence is in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the responsible data controller for your data. When you click on an ad placed by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited validity, do not contain any personal data, and thus cannot be used to identify you personally. If you visit specific pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie, making it impossible to track cookies across Ads customer websites. The information obtained through the conversion cookie is used to generate conversion statistics. This allows us to know the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that allows us to personally identify users. Your data may be transferred to the USA. Google is certified under the US-EU Privacy Shield agreement and is committed to adhering to European data protection regulations. The data processing, particularly the setting of cookies, is based on Art. 6 Para. 1 lit. f GDPR, which serves our legitimate interest in targeting website visitors with interest-based advertising. You have the right to object at any time to this processing of your personal data based on Art. 6 Para. 1 lit. f GDPR, for reasons related to your particular situation. You can deactivate personalized ads in Google’s ad settings. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=en. Alternatively, you can prevent the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and following the opt-out instructions. You will no longer be included in the conversion tracking statistics. For more information, as well as Google’s privacy policy, visit: https://www.google.de/policies/privacy/.

Use of Google Remarketing or “Similar Audiences” Feature

We use the remarketing or “Similar Audiences” feature of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website. If your usual residence is in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the responsible data controller for your data. This application is used to analyze visitor behavior and interests. For the analysis of website usage, which forms the basis for creating interest-based ads, Google uses cookies. These cookies record the visits to the website as well as anonymized data on how the website is used. No personal data of the website visitors is stored. If you visit another site in the Google Display Network, ads will be displayed to you that likely reflect the product and information areas you previously visited. Your data may be transferred to the USA. Google is certified under the US-EU Privacy Shield agreement and is committed to adhering to European data protection regulations. The data processing, particularly the setting of cookies, is based on Art. 6 Para. 1 lit. f GDPR, which serves our legitimate interest in targeting website visitors with interest-based advertising. You have the right to object at any time to this processing of your personal data based on Art. 6 Para. 1 lit. f GDPR, for reasons related to your particular situation. You can permanently deactivate the use of cookies by Google by following the link and downloading and installing the provided plugin: https://support.google.com/ads/answer/7395996?hl=en. Alternatively, you can prevent the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and following the opt-out instructions. For more information on Google Remarketing and the related privacy policy, visit: https://www.google.com/privacy/ads/.

Use of Microsoft Advertising

We use Microsoft Advertising on our website, provided by Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”). The data processing is for marketing and advertising purposes and for measuring the success of advertising campaigns (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. Personal identification of these users is not possible. Microsoft Advertising uses technologies like cookies and tracking pixels, which allow for the analysis of your usage of the website. When you click on an ad from Microsoft Advertising, a conversion tracking cookie is placed on your computer. This cookie has a limited validity and does not serve to personally identify you. If you visit specific pages on our website and the cookie is still valid, Microsoft and we can recognize that you clicked on the ad and were redirected to that page. Information that may be collected includes: IP address, identifiers assigned by Microsoft (tags), information about the browser you use, the device you are using, the referrer URL (website through which you accessed our site), and the URL of our website. Your data may be transferred to the USA. Microsoft is certified under the US-EU Privacy Shield agreement and is committed to adhering to European data protection regulations. The data processing, particularly the setting of cookies, is based on Art. 6 Para. 1 lit. f GDPR, which serves our legitimate interest in targeting website visitors with interest-based advertising. You have the right to object at any time to this processing of your personal data based on Art. 6 Para. 1 lit. f GDPR, for reasons related to your particular situation. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software. However, we point out that in this case, you may not be able to use all features of the website to their full extent. You will not be included in the conversion tracking statistics. For more information on data protection and the cookies used by Microsoft Bing, visit here.

7. Newsletter

Newsletter Data

If you would like to receive the newsletter offered on the website, we require an email address from you, as well as information that allows us to verify that you are the owner of the provided email address and agree to receive the newsletter. No additional data will be collected, or it will only be collected on a voluntary basis. These data will only be used for sending the requested information and will not be shared with third parties.

The processing of data entered into the newsletter registration form is carried out solely based on your consent (Art. 6, Para. 1 lit. a GDPR). You can withdraw the consent to store the data, the email address, and use it for sending the newsletter at any time, for example, via the “unsubscribe” link in the newsletter. The lawfulness of the data processing already carried out will not be affected by the withdrawal.

The data you have provided for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter, or the newsletter service provider, and will be deleted from the newsletter distribution list after unsubscribing or after the purpose is no longer relevant. We reserve the right to delete or block email addresses from our newsletter distribution list at our discretion, within the scope of our legitimate interest pursuant to Art. 6, Para. 1 lit. f GDPR.

Data that was stored for other purposes will remain unaffected.

After unsubscribing from the newsletter distribution list, your email address may be stored in a blacklist with us or the newsletter service provider if necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements for sending newsletters (legitimate interest under Art. 6, Para. 1 lit. f GDPR). The storage in the blacklist is not time-limited. You may object to the storage if your interests outweigh our legitimate interest.

8. Shipping Service Providers

Disclosure of Email Address to Shipping Companies for Shipping Status Information

We will pass on your email address to the transport company for the purpose of informing you about the shipping status, if you explicitly consent to this during the ordering process. The processing is carried out based on Art. 6, Para. 1 lit. a GDPR with your consent. You can withdraw the consent at any time by informing us or the transport company, without affecting the lawfulness of the processing that took place prior to the withdrawal.

9. Payment Service Providers

Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy. You can find it at https://www.paypal.com/en/webapps/mpp/ua/privacy-full.

Use of Stripe

All Stripe transactions are subject to the Stripe Privacy Policy. You can find it at https://stripe.com/en/privacy.

Use of Google Pay

All Google Pay transactions are subject to the Google Payments Privacy Policy. You can find it at https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=en.

Use of Klarna

Your personal information will be processed by Klarna in accordance with the applicable privacy regulations and as described in Klarna’s Privacy Policy.

Use of Amazon Payments

We use the Amazon Payments service on our website, provided by Amazon Payments Europe s.c.a. (38 avenue John F. Kennedy, L-1855 Luxembourg; “Amazon Payments”). The data processing serves the purpose of offering you the option to pay via the Amazon Payments service. To integrate this payment service, Amazon Payments collects, stores, and analyzes data (e.g., IP address, device type, operating system, browser type, location of your device) when you visit the website. Cookies may also be used for this purpose, which allow for the recognition of your browser. This data processing, especially the use of cookies, is carried out based on Art. 6, Para. 1 lit. f GDPR, driven by our legitimate interest in offering a customer-oriented variety of payment methods. You have the right to object to such processing of your personal data at any time based on reasons related to your particular situation. By choosing and using “Amazon Payments,” the data necessary for payment processing will be transmitted to Amazon Payments to fulfill the contract with you with the chosen payment method. This processing is based on Art. 6, Para. 1 lit. b GDPR. Further details on data processing when using Amazon Payments can be found in the related privacy policy at: https://pay.amazon.com/help/201212490.

9. Plugins and Tools

YouTube

This website integrates videos from YouTube. The operator of the YouTube website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our webpages with YouTube embedded, a connection to YouTube’s servers is established. The YouTube server will be informed which of our pages you have visited.

In addition, YouTube may store various cookies on your device or use similar technologies for recognition (e.g., device fingerprinting). This allows YouTube to gather information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent fraud. Furthermore, the collected data will be processed within Google’s advertising network.

If you are logged into your YouTube account, you allow YouTube to assign your browsing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of presenting our online offers attractively. This constitutes a legitimate interest under Art. 6, Para. 1 lit. f GDPR. If consent is required, the processing is based solely on Art. 6, Para. 1 lit. a GDPR and § 25 Para. 1 TDDTG, as far as consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the sense of TDDTG. Consent can be revoked at any time.

Further information on the handling of user data can be found in YouTube’s privacy policy at https://policies.google.com/privacy?hl=en.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States, ensuring that European privacy standards are maintained during data processing in the US. Any company certified under the DPF commits to adhere to these privacy standards. For more information, visit: https://www.dataprivacyframework.gov/participant/5780.

Google reCAPTCHA

We use “Google reCAPTCHA” (referred to as “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

ReCAPTCHA is used to verify whether the data input on this website (e.g., in a contact form) is made by a human or an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the site. For this analysis, reCAPTCHA evaluates various information (e.g., IP address, the time spent on the site, or mouse movements made by the user). The data collected during the analysis will be sent to Google.

ReCAPTCHA analyzes occur entirely in the background. Visitors to the website will not be informed that an analysis is taking place.

The storage and analysis of data are based on Art. 6, Para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated espionage and spam. If consent is required, processing is carried out solely based on Art. 6, Para. 1 lit. a GDPR and § 25 Para. 1 TDDTG, as far as consent involves the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by TDDTG. Consent can be withdrawn at any time.

Further information about Google reCAPTCHA can be found in Google’s Privacy Policy and Terms of Service at the following links: https://policies.google.com/privacy?hl=en and https://policies.google.com/terms?hl=en.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States, ensuring that European privacy standards are maintained during data processing in the US. For more information, visit: https://www.dataprivacyframework.gov/participant/5780.